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Cult Beauty ‘The Signature Edition’ Advent Calendar

For today’s Calendar Countdown, we’re taking a look at the Cult Beauty ‘The Signature Edition’ Advent Calendar.

As always, these posts are based on my own opinion. I’ll be comparing the calendar with previous versions, other advent calendars on the market, and most importantly, whether I think you’ll get your money’s worth from the products inside.

I don’t buy every calendar I feature because, quite honestly, that would be a huge waste of products! Instead, I’m looking at them from the perspective of someone who loves beauty, has years of retail experience, and thinks advent calendars are a great way to discover new brands and try products you might not otherwise pick up.

An elegant, rectangular gift box with a white background and subtle light-green pine foliage and cosmetics illustrations. The front features a prominent gold circle logo containing stylized interlocking initials inside an ornate gold dotted border. A tied gold satin ribbon secures the right side of the box against a pale green background.
At a Glance…
  • Price: £245.00
  • Total Product Value: Over £1,100.00
  • Full-size products: 19 out of 33
  • Previous year’s calendar price: £240.00
  • Savings: Over £855

What does the brand say?

“Cult Beauty describes its 2026 Advent Calendar as a chance to “turn the page” on a new chapter of beauty, bringing together some of the retailer’s most-loved names, standout launches and future favourites.

For 2026, there are two editions to choose from: the Signature Edition, which focuses on makeup, skincare and haircare, and the Special Edition, which adds a stronger fine-fragrance element.

What’s inside?
  • Medik8 Advanced Pro-Collagen+ Peptide Cream, 50ml, Full Size
  • Summer Fridays Lip Butter Balm in Iced Coffee, Full Size
  • L’Occitane Amande (Almond) Shower Oil, 35ml
  • PATRICK TA Major Headlines Double-Take Cream + Powder Blush Duo, Full Size
  • Sulwhasoo First Care Activating Serum, 8ml
  • Westman Atelier Eye Want You Mascara in Black, Full Size
  • Augustinus Bader The Rich Cream, 15ml
  • BYOMA Foaming Rice Deep Cleanser, 175ml, Full Size
  • Gisou Honey Gloss Ceramide Therapy Hydrating Conditioner, 50ml
  • Huda Beauty Lip Contour 2.0, Full Size
  • Elemis Pro-Collagen Skin Protection Fluid SPF50, 15ml
  • Fable & Mane HoliRoots Hair Oil, 55ml, Full Size
  • Glow Recipe Watermelon Glow Niacinamide Dew Drops, 15ml
  • Hourglass Unlocked Satin Crème Lipstick, Full Size
  • Dr. LEVY Switzerland Overnight Booster Cream, 20ml
  • Maria Nila Head & Hair Heal Soothing Scalp Serum, 50ml, Full Size
  • Saie Mini Dew Blush, 7ml
  • Allies of Skin Advanced Clarifying Serum, 30ml, Full Size
  • Sol de Janeiro Body Badalada ’48 Lotion, 100ml
  • The Ordinary Multi-Active Delivery Essence, 100ml, Full Size
  • By Terry Brightening CC Serum Mini-To-Go in Sunny Flash, 15ml
  • VIEVE Super Skin Nova, 50ml, Full Size
  • Danessa Myricks Yummy Skin Liquid Blurring Balm Setting Spray, 50ml
  • 111SKIN Rose Gold Eye Mask
  • Paula’s Choice PRO Retinaldehyde Dual-Retinoid Treatment, 30ml, Full Size
  • Milk Makeup Hydro Grip Primer, 10ml
  • RMS Beauty Luminizer, Full Size
  • Anua PDRN Hyaluronic Acid 100 Moisturising Cream, 30ml, Full Size
  • Gisou Honey Gloss Ceramide Therapy Hydrating Shampoo, 75ml
  • Charlotte Tilbury Airbrush Flawless Setting Spray, 34ml
  • MAKE UP FOR EVER Artist Colour Crayon, Full Size
  • Laneige Cream Skin Cerapeptide Mist, 30ml
  • Sunday Riley Tidal Deep Hydration and Plumping Serum, 30ml, Full Size

How does it compare to last year?

The price has increased slightly, going from £240 in 2025 to £245 in 2026. However, this year’s calendar contains 33 products, compared with 34 in the previous version, while the number of full-size products has dropped slightly from 20 to 19.

I don’t think that small reduction is necessarily a dealbreaker, though. The 2026 calendar has a really strong line-up of brands, including Westman Atelier, Augustinus Bader, Medik8, Hourglass, Paula’s Choice and Sunday Riley.

I also like that Cult Beauty has included seven launches from 2026, which gives the calendar a more current feel rather than simply filling it with established bestsellers.

The other thing worth mentioning is that Cult Beauty has introduced two different versions this year. The Signature Edition focuses on makeup, skincare, and haircare, while the Special Edition includes more fragrance. Both are £245, so there’s a genuine choice depending on what you prefer. I have decided to only talk about the Signature Edition. This is so I keep it fair when comparing each year.

Who would I recommend this to?

This would be a good choice for you if you:

  • Love discovering luxury and cult beauty brands
  • Want a mixture of skincare, makeup and haircare
  • Enjoy trying both established favourites and newer launches
  • Recognise lots of the brands stocked by Cult Beauty
  • Prefer an advent calendar with a strong selection of full-size products
  • Like having a mixture of makeup and skincare rather than a single category
  • Have £245 to spend on a beauty advent calendar

I’d probably skip it if you:

  • Have a strict advent calendar budget
  • Don’t use a wide variety of beauty products
  • Already own lots of products from the brands included
  • Would struggle to use enough of the products to justify the £245 price

My Thoughts

Cult Beauty is a favourite company of mine, but this advent calendar has left me on the fence.

There are some really good products in here. I also really like the balance between skincare and makeup. It doesn’t feel overwhelmingly skincare-heavy, which is something that can happen with these larger beauty retailer calendars.

The main thing holding me back is the number of travel-size products. While there are 19 full-size products, there are also 12 travel sizes and two deluxe sizes, so you’re still paying £245 for quite a few smaller products.

That said, the range of brands is excellent, and the stated value of over £1,100 is difficult to ignore. If you already shop at Cult Beauty and there are several products here that you’ve been wanting to try, I think the calendar becomes much easier to justify.

For me, this is one where the contents will really determine whether it’s worth buying for you personally. There are some fantastic products inside, but I’d want to make sure I’m going to use enough of the travel sizes before spending £245.

Do you get your money’s worth?: Yes
Calendar Countdown Verdict: Consider

Link to advent: https://www.cultbeauty.co.uk/p/beauty-box/the-cult-beauty-advent-calendar-signature-edition-worth-over-1-100/17921434/

You can find me on FacebookInstagramThreads or Pinterest; use the hashtag #CalendarCountdown or comment below.

As always, thanks for reading…

Hannah Marie x

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